Portrait of Andrea Denise Sy, Director of Product Marketing at NeuBird.
Speaker
Photo: NeuBird

Featuring

Andrea Denise Sy

Director of Product Marketing, NeuBird

Andrea Denise Sy is a San Francisco-based product marketing leader and Director of Product Marketing at NeuBird. She specializes in technical translation—taking complex artificial intelligence and data infrastructure and turning them into clear market narratives.

  • Product Marketing
  • Technical Translation
  • Go-to-Market
  • Generative AI
  • Data Infrastructure
NeuBird
Director of Product Marketing
New Relic
First GenAI assistant GTM
10+ yrs
Marketing technical products
UC Berkeley
Master of Info & Data Science

Full biography

Translating deep tech into stories markets understand

Andrea Denise Sy is Director of Product Marketing at NeuBird, where she leads go-to-market strategy for AI-driven products and oversees the company’s unified messaging and persona framework.

She has spent more than a decade marketing technical products across the B2B SaaS industry. Previously, she was a Senior Product Marketing Manager at New Relic, where she spearheaded the go-to-market strategy for the company’s first generative AI assistant, and she has also held roles at companies including Luciq and Anaplan.

Born and raised in the Philippines, Andrea moved to California in 2007 to earn a bachelor’s degree in History and Economics, and later earned a Master of Information and Data Science (MIDS) from UC Berkeley.

Outside of data and marketing strategy, she is a landscape painter and creative writer, and in 2017 published a children’s book to benefit the Autism Project in the Philippines. She lives in San Francisco with her two Pomeranians, Bandit and Cooper.

What she’ll bring to the FLOCK ’26 stage

Scale Without the Pager: How Greenlight Keeps Fintech Reliable

In a lightning talk with Prabhath Karanth of Greenlight, Andrea explores how a fast-growing fintech keeps production reliable at scale—and how complex technology earns trust with the people who rely on it.

  • Product Marketing
  • Technical Translation
  • Go-to-Market
  • Generative AI
  • Data Infrastructure